Communications Plus 4

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COMMUNICATIONS PLUS 4
President and Owner

Since 1987


Provide communications strategy, direction and support to companies involved in technology-driven markets.  Services include: strategic planning, program development, creative thinking, consumer relations, writing, advertisements, brochures, direct response, web sites, newsletters, and feature articles.  Extensive portfolio of award-winning work.

Clients served include: Johnson & Johnson family of companies, National Starch and Chemical Company, Novartis, Sanofi-Aventis, Somerset Regional Medical Center, BASF Corporation, Siemens Corporation, Telcordia.

 

Previous experience:

 

SIEMENS CORPORATION
Director, Advertising


Account supervisor in the $30 million full-service, in-house advertising agency of Siemens, a $27 billion international electronics company. Developed communications programs to include advertising, public relations, and sales promotion for Siemens companies. Formulated and executed communications policy, plans and programs. Participated at the highest corporate level to identify needs and develop strategic marketing and selling plans. Responsible for management of staff, control of budgets, and development of long-term objectives to reach sales and marketing goals. Responsible for East and West Coast communications offices. Supervised communications programs for electronic components, office communications systems, medical systems, audio mixing consoles, lighting products and photographic products.

 

APOLLO TECHNOLOGIES
Advertising Manager



Developed and managed this specialty chemical company's first comprehensive advertising program. Managed advertising, sales promotion, and public relations activities, including print advertising, corporate identification program, exhibitions, direct mail, literature, and video productions. [Note: Apollo Technologies produced chemical systems for pollution control, coal handling and water treatment.]

 

BINNEY & SMITH
Public Relations Manager



Initiated and managed the first structured public relations program for this consumer products company. Supervised annual report, news releases, feature articles, internal magazine and audio-visual productions. [Note: Binney & Smith markets leisure products including fine art materials, educational toys and CRAYOLA
® crayons.]

 

EDUCATION

Colby College. English
Parsons School of Design. Photography.
Raritan Valley College. Studio Art.

 

UNUSUAL ACCOMPLISHMENT  

Three published novels

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292 Janine Way, Bridgewater, NJ 08807
Phone:  
908-595-0342      Fax:   908-595-0343

Email:  CP4writer@aol.com

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